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Portals:
The New Platform?
With dozens of players in the
marketplace – and more still coming (and going), it’s likely
that you’ve noticed a Portal approach to information growing.
This is for the best of reasons – portals, well
implemented, make it easier for users to find the information they
need and less expensive for the information providers to support
them.
That said, you will
quickly notice that there are all kinds of portals – and all
kinds of portal vendors. The trick, if you’re building or buying one, is to find the
right match for the job at hand.
There are roughly five kinds of players
in the portal market:
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Enterprise Portal Players with Complete
Solutions have big, complete, very scalable products.
They can do (or be made to do) nearly anything.
They’re particularly good at being customized for
appearance, for integration with existing legacy
applications and new business applications, and for
supporting complex interactions among large numbers of users
with varying roles and permissions.
IBM is the best example, but BEA and Sun’s iPlanet
also play here and Microsoft is preparing an Enterprise
version of its Sharepoint offering (which is currently more
of a specialty offering).
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Specialty Portal Vendors often provide a
portal with a particular purpose in mind – perhaps
Knowledge Management or Collaboration or Distance Learning.
Over time, some specialty portal vendors have
extended their offerings, either by adding to their
intellectual property or via partnerships with others.
They’re usually great at what they specialize in,
but not necessarily experts in building large-scale, general
purpose portals. We’d
position Open Text and Hummingbird here.
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A sub-segment of these Specialty Portal
Vendors (or perhaps a segment of its own) is Portal Vendors
who specialty is easy to create/easy to use portals.
Full-blown portals (even if you’re only using a
part of them) can require quite a lot of time and manpower,
typically three months or longer, to get up and ready to
use. Portals in
this category are not intended for very large enterprises,
but rather for medium-sized companies or departments or
locations within larger companies.
Fast implementation – as little as a few days to a
week – is their primary calling card.
The newest addition to this group is the
just-announced Citrix Nfuse Elite.
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Application vendors have, in many cases,
created a portal wrapper for their application (SAP and
Peoplesoft would be good examples.)
They may offer some of the other features of portals,
but they’re rarely full-blown Enterprise Portals (see
above). These
are fine interfaces for those products; the only problem is
that it’s unlikely to serve all of the computing needs of
an individual and less likely to serve all of the needs of
an entire organization.
We’d expect this notion to evolve so that the
portal-enabled versions of applications will ultimately be
part of a larger and more complete organizational portal.
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Dozens of vendors provide tools and
content for Portals. These
are too numerous to mention by name but include everything
from integration tools for accessing applications through
the portal to search engines, collaboration, and messaging.
Content vendors provide everything from general news,
weather, and business information to industry specific
real-time information.
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We believe that portals are where we are
going to be delivering the next round of user applications and
that this will significantly influence user interface design,
application integration style, and eventually how users work.
It will also, of course, greatly influence application
development choices.
We expect significant consolidation in
the Portal market by partnering among the players and ultimately
by both convergence (mergers) and some attrition.
A useful reference is a just-out report
on portals by our colleagues at Basex, www.basex.com,
Pure Portal Technology, which includes both a good overview of the
current market and descriptions and evaluations of a number of the
leading products.
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